serviceplan-logo-2017

A NEW ERA – and YOU can be PART of it.

Serviceplan, the “Independent Agency of the Year 2019” (LIA), one of the leading digital agencies in China, and is looking for colleagues to support them on the way to become China’s leading independent agency!

Serviceplan (www.serviceplan.com) and Aquarius Asia (www.aquarius-asia.com) and are now supporting their multi-national clients as a strong 360 degree integrated agency for Asia Pacific with two offices in China, Shanghai and Beijing office. 

For our international clients, including leading European Luxury Fashion and Car Brands, FMCG, International Service Providers, as well as high-end technical devices, we utilize the power of the integration of all communication and distribution channels, on- and offline, to leverage the market potential, and thus gain a real competitive advantage for our clients.

Serviceplan is looking for talented people to join our expanding team!

What we offer?
• Serviceplan has the goal to become China’s independent agency No.1 – you can be part of it 
• We have 2 offices in China (Shanghai, Beijing) and 38 more offices in all major European cities, Russia, Middle East, India, Middle and South America 
• We are proud of our long-term relationships with some of Europe’s most trusted and recognizable brands
• The bulk of our work comes from major corporate clients, as well as luxury & fashion brands
• Our team consists of more than 100 highly skilled people from China, Germany, Hong Kong and the rest of the world.


Associate Account Director 客戶副總監

Location: Hangzhou

Key Responsibilities
• Assists the team leader to manage the key accounts
• Provides logistic support to both the account and creative teams
• Ensures high quality and timely delivery of all projects
• Providing strategic directions in the development of total communication services
• Managing and optimizing resources to achieve revenue goals for the business
• Developing business partner relationships with key people in the designated client organizations
• Striving for the long lasting and sustainable success of our client
• Handles the financials from quotation to billing 

Requirements
• Above 4 years of advertising in 4A agency working experience and auto client experience
• Excellent communication and presentation skills.
• Be able to convince and influence others effectively;
• High energy level.
• Be able to manage multiple tasks and initiatives simultaneously;
• Fluent in written and spoken English and Mandarin Chines


Account Executive 客戶執行

Location: Shanghai

Key Responsibilities主要職責
• Support in project management: manage and implement project progress; draft timings, prepare decks
廣告客戶項目支持:管理和執行項目流程;計劃排期,客戶提案準備等。
• Account Management: Support to bridge client requests and internal deliverables; this includes answering clients’ request and assure a open and informative client communication and grow with the challenges to final be able to handle smaller projects by yourself
客戶管理:作為客戶需求與內部溝通的橋梁,包括回應客戶的需求,確保與客戶之間開放和有效的溝通,能從挑戰中獲得成長,直到能獨立跟進小型廣告客戶項目。
• Internal Responsibilities: assist the account director in proper documentation and filing;
內部常規任務:協助客戶總監進行相關文件整理

Requirements職位要求
• Creative mindset with eMarketing sense and “out of the box “ thinking
有創新思維的能力
• 1 years working experience or internship in advertising / digital media industry / social media related industry related field 
擁有至少1年在廣告數字媒體或社交媒體相關領域實習或工作的經驗
• True team player who value and believe in effectiveness and efficiency
能夠獨立完成任務,同時懂得團隊合作,注重效率
• Good command of spoken and written Mandarin Chinese and English
中英文聽說讀寫良好
• Speak up, problem solving and multi-tasking
敢說會做,有解決問題的能力
• Good interpersonal and communications skills
良好的人際溝通能力
• Proactive, independent, responsible and detail-oriented
工作主動,獨立,有責任心,注重細節
• Work with a SMILE
總能帶著微笑開展工作


Creative Director-Art Base(創意總監-美術方向) 

Location: Shanghai 

Key responsibilities:
• Report to Executive Creative Director, you will participate in creative development and become creative-lead over time.
• Lead and supervise the creative development for the offline and online projects for Serviceplan.
• Taking project lead and responsibility on art directional and design projects, leading the creative team on the projects and meet & guide the client from a creative side.
• Create and support the execution of campaign ideas and designs working closely with the copy based Creative Team , as well as the Strategy and Concept team.
• Maintain and enhance the quality of the overall art / design ideas.
• Lead, nurture & supervise the creative team, especially those under your responsibility.
• Show your creative ideas and make them win the pitch!
• Inspire our content & client service to execute and defend your ideas and Create & constantly encourage creative, inspirational team spirit. 

Requirements:
• Ddiploma holder, preferably in Marketing, Communication, Advertising, Art or equivalent.
• Over 8-10 years’ experiences of working in digital and classical advertising agencies
• Digital minded, fully understand how to evolve an initial concept and able to execute it throughout all digital platforms (website, social media, etc.), as well as profound classical background
• Full of awesome ideas and being able to complete the work independently as well as with the team members
• Be skilled in designing software (Photoshop, Illustrator), basic understanding of certain development software (Flash, Dreamweaver) is a plus
• Well-developed communications skills, including ability to present independently creative concepts to the team and the client
• Good command of spoken and written Mandarin Chinese and English 


Group Head-Art 創意組長-美術

Location: Beijing

Key Responsibilities:
• Must be a skilled art based group head who is able to perform in a broad spectrum of advertising disciplines (print, TV, etc.).
必須是一名熟練的美術創意組長,能夠在廣泛的廣告分類(印刷、電視等)中發揮本領。
• Must be able to conceptualize creative concept for all digital touch point and integrate it with better communication.
基于更好的溝通,必須能夠概念化所有digital touch point的創意。
• Must be able to translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications.
必須能夠將戰略方向(如創意brief所述)轉化為強大的廣告傳播
• Create concept for Web-based products, optimizing the use of screen design and user interface.
為線上產品提供概念,優化屏幕設計和用戶界面的使用。
• Work as a team with Copy partner.
與文案伙伴一起工作
• Recommend measures to improve work process methods and quality of product.
提出改進工作流程方法和產品質量的措施
• Coordinate team and direct how final art is visually implemented.
協調團隊并指導完稿的視覺實現
• Able to original ideas and integrate for ATL, activation and must have experience in film print and digital.
對線上廣告有獨到的創意,必須有電影印刷和數字經驗。
• Actively participates and work together with Art Directors, Copywriters, Designers in the creation of visual solutions incorporating his concepts/ideas and the concepts/ideas of his/her team.
積極參與并與美術指導、文案、設計師合作,創造視覺解決方案,方案需包括他/她的概念/想法和他/她的團隊的概念/想法。
• May include other duties as assigned. 
可能包括分配的其他職責

Requirements:
• 5 years plus of deep interactive development/production experience with proven expertise and a portfolio of outstanding work.
5年以上豐富的互動式開發/制作經驗,擁有久經考驗的專業知識和出色的工作作品
•Possess an understanding and appreciation for integrated marketing.
對整合營銷有一定的理解和欣賞
• Ability to work under pressure and meet deadlines.
能夠抗壓工作并按時完成任務
• Strong presentation and negotiation skills.
較強的表達和談判能力
• Proven track record of managing multiple Creative assignments;
管理多個創意任務的過硬經驗
• Knowledge of Mac, Quark, Adobe, Illustrator, Photoshop, Flash and Dreamweaver, Front Page Director, JavaScript, Flash.
能夠使用Mac, Quark, Adobe, Illustrator, Photoshop, Flash and Dreamweaver, Front Page Director, JavaScript, Flash.
• A command of Typography, Color, Composition and an understanding of how they need to work together in developing on-brand, on-target solutions. 
對印刷、色彩、構圖的掌握,以及對如何在品牌和目標解決方案開發中合作的理解。


Associate Art Director 助理美術指導

Location: Beijing/Shanghai

Responsibilities:
• Supervises and monitors artists to ensure the quality and time lines of print layouts and online PP 
協助監督指導設計師,確保印刷版面和在線PP的質量和時間線
•Provides technical and creative support in generating layouts and finished ads 
為制作版面和成品廣告提供技術和創意支持
• Reviews and assesses existing ads based on the principles of effective advertising suggests/implements improvements as needed; 
根據有效廣告建議/實施原則對現有廣告進行審查和評估并改進
• Provides training to artists on creating effective business ads: implements the principles of effective business advertising in all work generated by the artists
為設計師提供創作有效商業廣告的培訓:確保其廣告貫徹有效商業原則
• Assists in management planning by providing reports on team member productivity, ad exceptions, deadline compliance, and hardware and software requirements
通過提供有關團隊成員生產力、業務上其它要求、截止日期合規性以及硬件和軟件要求的報告,協助管理規劃項目
• Undertakes any special project or duty as signed by superiors 
其它上級交代的項目或職責

Requirements
• Bachelor of Fine Arts in Design preferred
設計美術學士優先
•1 years 4A agency experience desired, with a thorough understanding of Art Direction/ Design.
1年4A機構工作經驗,對美術指導/設計有深入了解
• Demonstrate conceptual and design skills.
展示概念和設計技能
• Present ideas effectively. Ability to talk about your work internally. And, just as important, the ability to listen and understand client feedback and feedback from internal critiques.
有效地提出想法。能夠在內部談論你的工作。同樣重要的是,傾聽和理解客戶反饋和內部評論反饋的能力。
•A command of Typography, Color, Composition, Hierarchy.
排版、色彩、構圖方面的能力
• Create and execute ideas in an efficient, organized way.
以高效、有組織的方式提出并執行想法。


Copywriter 文案

Location: Shanghai 

Key Responsibilities 主要職責:
• Serviceplan seeks a Copywriter to join our Shanghai team, reporting to Creative Director. Serviceplan is looking for someone who loves writing and is used to deliver effective and compelling copywriting as well as content editing for a broad spectrum of advertising & communication disciplines.
作為文案向創意總監匯報工作。熱愛文字編輯工作,能熟練掌握各種廣告寫作原則,高效完成具有吸引力的文案寫作以及內容編輯。

• You have be able to develop compelling content ideas and copy requirements for various communication channels and further ensure strategic execution with high standards while collaborating closely with the Creative as well as the Account Service Team. We need somebody who aims to help our clients to translate their individual strategic direction into powerful advertising communications.
能與創意部和客戶部同事協作,產出滿足多種溝通營銷渠道和策略執行的,并且具有吸引力的創意概念和文案。致力于協助客戶將策略方向落實為有效的廣告營銷。

Requirements職位要求:
• Degree holder, preferably in Marketing, Communication, Advertising, Art or equivalent.
本科及以上,市場營銷,溝通,廣告,美術及相關專業優先
• Strong Chinese writing and editing skills across advertising disciplines, as well as good command of spoken and written Mandarin Chinese and English
具有較強的根據廣告的要求進行中文文案撰寫和編輯的能力,也具有中英文書面和口頭溝通能力
• Over 1 years’ experience on copy writing and editing
• 1年以上文案寫作工作經驗
• Strong presentation skills and the ability to communicate effectively with the internal team as well as our partners and clients
具有較強的提案能力,以及與內部團隊、合作工作和客戶有效溝通的能力
• Proactive, independent, responsible, detail-oriented and able to work under pressure
積極、獨立、有責任心,注重細節,能在有壓力的環境下工作
• Passionate about the creative industry and fast pace environment
對創意領域和快速變化領域有工作熱情
• Self-motivated and a good team player, able to work on multiple projects in tight deadlines, independently or under guidance of seniors. 
有自我激勵和團隊協作的能力,能在嚴格規定的時間內獨立或在指導下完成多個項目
• Work with a SMILE
總能帶著微笑開展工作


Associate Planning Director 策略副總監

Location: Beijing/Hangzhou

Summary:
• Manage a small team and eject the team with energy and inspirations.
管理一個小團隊,激發團隊的活力和靈感。
•Think and act managerially, put managerial issue and team efficiency into consideration.
思想和行動上有管理性,會思考管理問題和團隊效率。

Key Responsibilities
• Independently and full responsible to manage and pitch clients, including combing and judging customer needs, independent analysis, judgment and integration of the required resources.
可獨立全責經營、pitch客戶,包括梳理并判斷客戶需求,獨立分析、判斷并統整所需的資源。 
• Have the related professional ability of brand strategy, including brand positioning, product positioning, communication strategy etc.
擁有品牌策略和相關專業能力,包括品牌定位、產品定位、傳播策略等。  
• Have insight of the industry, the consumer and the media. Help the account and the creative team understand and use it.
對于行業、消費者及媒體擁有洞察能力,并能幫助account及創意團隊理解且運用。
• Have rich pitch experience and skills to help the team to better convince and sell idea.
擁有豐富的提案經驗與技巧,幫助團隊更好的說服客戶、販售idea。
• Have the ability to organize team operations, integrate account and creative teams to better collaborate to achieve more efficient output. 
擁有組織團隊運作的能力,整合account及創意團隊更好的協作,獲得更有效率的產出。 
• Help planning team to grow and lead team to make progress.
能夠幫助planning團隊成長,引領團隊進步。

Requirements
Qualifications

• Proficiency in Microsoft Word, Excel, PowerPoint
熟練使用Microsoft Word、Excel、PowerPoint
• University degree and above. 
本科及以上學歷
• Fluent Mandarin and English (Written and Spoken)
流利的中英文(書面和口頭)
• Preferred Major: Marketing, Communication, Business Administration, Statistics & Psychology
專業優先:市場營銷、傳播、工商管理、統計與心理學
• Minimum 5 years working experience in marketing, communication or other strategy development related field.
至少5年市場營銷、傳播或其他戰略發展相關領域的工作經驗。
• Wide degree of creativity and latitude in marketing, branding and advertising is expected. 
在營銷、品牌和廣告方面具有廣泛的創造力和自由度
• Strong planning skills (Account Planning + Creative Planning) with wide exposure and familiarities in variety of strategy/ concept development, practices, and procedures. 
具有較強的策略技能(客戶計劃+創意計劃),熟悉各種戰略/概念開發、實踐和程序。
• Good understanding of technology and automobile industry.
對技術和汽車工業有很好的了解

Personalities
• Curious, passionate & resourceful
有好奇心、熱情、足智多謀
• Self-motivated, have the strong urge to explore truth and push boundaries for the best solutions. 
自我激勵,有強烈的探索真理的沖動,并為最佳解決方案設定界限。
• Team player and motivator, able to lead and leverage the strength of subsidiaries, guide and train their planning skills, and drive optimized team result. 
團隊合作者和激勵者,能夠領導和利用子公司的力量,指導和培訓他們的計劃技能,推動優化的團隊成果。
• Strategic and flexible, able to express different opinion and interact with client and colleagues diplomatically when necessary.
具有戰略性和靈活性,能表達不同意見,必要時能與客戶和同事進行外交交流。


Strategic Planner 策略策劃 

Location: Shanghai 

Key Responsibilities:
1.Handle projects independently with minimum guidance from superior. 
2.Digest client's brief, identify real issue, challenges, and the communication objective and goals.
3.Analyzing the economic, political, social and technical environment, pinpoint strength, weaknesses, forecast trends and identify opportunities.
4.Draft research proposals, conducting interviews, market research and opinion polling on consumer behavior and mindset.
5.Detect consumer insights, craft strategic concept/ideas based on Consumer Insights
6.Compile and run creative brief, brainstorm, project updates.
7.Give creative support and clarifications during the creative development. 

Requirements:
1.Proficiency in Microsoft Word, Excel, PowerPoint
2.University degree and above. 
3.Fluent Mandarin and English (Written and Spoken)
4.Preferred Major: Marketing, Communication, Business Administration, Statistics & Psychology
5.Minimum 3 years working experience in marketing, communication or other strategy development related field.
6.Wide exposure and good overall understanding of marketing, branding and advertising.
7.Grasped the fundamental planning skills, i.e. competitive analysis, benchmark study, identify client's real issue and challenges) 
8.Good understanding of technology and automobile industry. 


Account Executive Intern 客戶執行實習生

Location: Beijing/Shanghai

Key Responsibilities主要職責
• Support in project management: manage and implement project progress; draft timings, prepare decks
廣告客戶項目支持:管理和執行項目流程;計劃排期,客戶提案準備等。
• Account Management: Support to bridge client requests and internal deliverables; this includes answering clients’ request and assure a open and informative client communication and grow with the challenges to final be able to handle smaller projects by yourself
客戶管理:作為客戶需求與內部溝通的橋梁,包括回應客戶的需求,確保與客戶之間開放和有效的溝通,能從挑戰中獲得成長,直到能獨立跟進小型廣告客戶項目。
• Internal Responsibilities: assist the account director in proper documentation and filing;
內部常規任務:協助客戶總監進行相關文件整理

Requirements職位要求
• Creative mindset with eMarketing sense and “out of the box “ thinking
有創新思維的能力
• University graduate in communication / languages / journalism or related discipline
本科在讀大學生 (市場營銷,語言類,媒體類專業優先)
• True team player who value and believe in effectiveness and efficiency
能夠獨立完成任務,同時懂得團隊合作,注重效率
• Good command of spoken and written Mandarin Chinese and English
中英文聽說讀寫良好
• Speak up, problem solving and multi-tasking
敢說會做,有解決問題的能力
• Good interpersonal and communications skills
良好的人際溝通能力
• Proactive, independent, responsible and detail-oriented
工作主動,獨立,有責任心,注重細節
• Work with a SMILE
總能帶著微笑開展工作


Copy Intern 文案實習生

Location: Beijing/Shanghai 

Key Responsibilities:

• Develop creative ideas and concepts and presenting them to colleagues.
開發創意理念和文案內容,并呈現給同事們
• Write clear, persuasive, original copy and proofread copy to check spelling and grammar.
撰寫清晰,有說服力的原創文案,并進行拼寫和語法方面的校對
• Keep up to date with popular culture and trends.
不斷吸收流行的文化和潮流

Requirements:
• Degree holder, preferably in Marketing, Communication, Advertising, Art or equivalent.
本科及以上,市場營銷,溝通,廣告,美術及相關專業優先
• Strong Chinese writing and editing skills across advertising disciplines, as well as good command of spoken and written Mandarin Chinese and English
具有較強的根據廣告的要求進行中文文案撰寫和編輯的能力,也具有中英文書面和口頭溝通能力
• Strong presentation skills and the ability to communicate effectively with the internal team as well as our partners and clients
具有較強的提案能力,以及與內部團隊、合作工作和客戶有效溝通的能力
• Proactive, independent, responsible, detail-oriented and able to work under pressure
積極、獨立、有責任心,注重細節,能在有壓力的環境下工作
• Passionate about the creative industry and fast pace environment
對創意領域和快速變化領域有工作熱情
• Self-motivated and a good team player, able to work on multiple projects in tight deadlines, independently or under guidance of seniors. 
有自我激勵和團隊協作的能力,能在嚴格規定的時間內獨立或在指導下完成多個項目


Art Intern 美術實習生

Location: Beijing/Shanghai 

Key Responsibilities:
• Participate in creative development
參與創意開發
• Maintain and enhance the quality of the overall art / design ideas
維護和加強整體美術/設計理念的質量
• Provide excellent design artwork under guidance of senior
在直屬領導的指導下提供優秀的設計作品

Requirements:
• Bachelor holder, preferably in Marketing, Communication, Advertising, Art or equivalent.
本科及以上,市場營銷,溝通,廣告,美術及相關專業優先
• Capable of producing excellent artwork independently from draft mock-up to output-file.
能獨立完成從草稿到出街稿件的優秀設計作品
• Proficient in designing software (Photoshop, Illustrator, InDesign, etc). 
精通設計軟件(Photoshop, Illustrator, InDesign等)
• Good communications skills, including ability to share creative idea with others.
良好的溝通技巧,包括與其他人分享創意理念
• Good command of spoken and written Mandarin Chinese and English
良好的中英文口頭與書面溝通能力
• Passionate about the creative industry and fast pace environment
對創意領域和快速變化領域有工作熱情
• Self-motivated and a good team player, able to work on multiple projects in tight deadlines, independently or under guidance of seniors.
有自我激勵和團隊協作的能力,能在嚴格規定的時間內獨立或在指導下完成多個項目

Sounds like you? We offer an attractive package, comprehensive training and excellent career development opportunity to the right candidate. 
Please send your full resume and expected salary to [email protected] if you want to apply for position at Serviceplan Shanghai and to [email protected] if you want to apply for position at Serviceplan Beijing and Hangzhou.
 

By: Summer Zheng
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